Electrifying TV and radio ads

Clever and compelling Anglo and Hispanic TV and radio
spots will run in key markets across America, spreading
the delicious word about Avocados from Mexico —
and the great consumer sweepstakes.

Crowd-pleasing P-O-S

Comprehensive product demo kits give you all you need to
whet consumers’ appetites for Avocados from Mexico —
including inviting avocado recipe booklets, P-O-S counter
cards, consumer sweepstakes coupons, even smart little
serving napkins.

PRofit-enhancing PR

A nationwide public relations campaign in popular women’s
food lifestyle magazines and on TV and radio will reach
millions of consumers with the word about the world’s
finest avocados — Avocados from Mexico.